Posts tagged Technology
Need to Rate Everything? Rate Your Church!
22 years ago
by David van Sunder
in Business
Let's go church shopping!
People are obsessed with rating products and services online. If you can never get enough and want to extend your ratings to churches, I found an article on ReadWriteWeb about a new site called ChurchRater.com that is dedicated to rating and reviewing churches. When I saw the site I immediately thought: landmine. Many people take religion very seriously because it is a defining part of their lives. And after looking through the site a bit, I could see that some people did feel quite strongly about certain churches and about the mission of the site itself. So, I wondered whose idea the site was. (more…)
More Education, Less Ad Clicking
12 years ago
More education means being less click happy.
A few days ago, Chitika Research put out some interesting data comparing the relation between online advertising CTR (click through rates) in comparison to college education. According to their findings, the higher the percentage of college graduates, the lower the CTR for the population. Their conclusion from that finding was that advertisers who target more educated demographics should do a better job of making their ads “worthwhile.” They also recommended that “…this is an opportunity to push the industry towards the idea of content first, sales pitch second, even among advertisements.” (more…)
Social Networks for Authenticating Corporate Sites? Forget About It!
22 years ago
by David van Sunder
in Business
It's a great tool. But is it the right tool for the job?
Increasingly, web sites are allowing people to login using one of their existing social networking accounts. And for good reason. It makes life easier for users. Instead of having to signup for a new account and remember what login and password they used for a site, users can login using their account at Twitter, Facebook or another service. That can overcome the reluctance that a potential user might have to create an account at a site. The user will just use their login to whatever service is allowed by the site and boom! The site has another user that they might not otherwise have had.
Sounds great. Maybe we should use these social networking accounts to login everywhere. Why not use our Twitter or Facebook login to access our work accounts, too? At least that’s what a guest author on ReadWriteWeb suggested.
While I think enabling those types of logins on a customer facing site is great because of how it makes things easier on users, it’s not a good idea when dealing with corporate accounts and employees. (more…)
Want Ultra High Speed Broadband? Google Wants to Supply It.
42 years ago
by David van Sunder
in Technology
Our motto for ISPs: Don't be slow.
I have to say that I’m pretty excited by Google’s announcement that they are going to build and test a few fiber networks around the United States that would provide internet access at up to 1 gigabit/sec. That’s in comparison to the U.S.’s pathetic 3.9 megabit/sec average. That’s over 250 times faster! That’s even 20 times faster than Verizon’s FiOS, which as far as I know is the fastest service in the nation that is currently available to consumers. (more…)
Location Based App Roundup: Checking Out Checking-In!
12 years ago
by David van Sunder
in Technology
Check out my new location based device!
Like I said yesterday, it’s hard to decide what location based apps to target for a business. So, here is a quick roundup of some options available today. How did I choose which apps to include? Simple. I went through the Apple App store and downloaded all the location based apps I could find.
I didn’t review any paid apps or apps that required text messages because I’m cheap and don’t have text messaging in my blood (or on my account for that matter). Plus, I don’t want myself or my friends to be spammed with text messages. (Loopt has done it in the past.)
So, what makes a good location based app that your business should target? Some keys are: (more…)