Posts tagged Google

Want Ultra High Speed Broadband? Google Wants to Supply It.

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Google Logo

Our motto for ISPs: Don't be slow.

I have to say that I’m pretty excited by Google’s announcement that they are going to build and test a few fiber networks around the United States that would provide internet access at up to 1 gigabit/sec. That’s in comparison to the U.S.’s pathetic 3.9 megabit/sec average. That’s over 250 times faster! That’s even 20 times faster than Verizon’s FiOS, which as far as I know is the fastest service in the nation that is currently available to consumers. (more…)

Will Apple Out Evil Google In Advertising?

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Evil Face

How much evil will we all stand?

People have had issues with advertisements on the internet for years. With the advent of the internet on mobile phones, those problems are now carried with us wherever we go in the form of phone based apps. The name I see most in mobile advertisements is Admob, which was recently acquired by Google.

Not wanting Google to dominate the ad space on the iPhone, Apple decided to compete directly with Google in this space by purchasing Quattro Wireless, another mobile ad network. To up the ante a bit, according to The Unofficial Apple Weblog, Apple filed two patents. One is a patent on ads that will move themselves around so that they become progressively harder to ignore and the other is a patent for proximity based ads.

Imagine walking past a Starbucks while you’re using an iPhone app. An ad pops up for the specific Starbucks coffee location you are walking past. Then the ad moves about, annoying you until you click on it, forcing you to view the ad before it will allow you to go back to using your app in peace. That sounds like the potential destruction of the user experience on the iPhone to me. What could be worse than that? (more…)

Google Patents New Protection Racket

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mobster

You have the protection money, right? Photo by Lachlan Hardy via Flickr

I was scanning through some tech stories in my RSS reader when I came across an interesting story about Google. According to ReadWriteWeb, Google’s patent application on a method to place advertisements in online mapping applications like Google Street View was approved. The patent describes a system that would identify objects in images, such as buildings, billboards, posters in windows, etc and allow for the images on those objects to be digitally replaced with either advertising or a link. According to the patent filing, the advertisement could be for the property owner or sold to the highest bidder.

My Issue:
What worries me about this patent is the fact that Google could post advertisements on other people’s properties that those people/companies might not approve of. Let me give a couple examples. (more…)

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