Posts tagged Business

BetterMe.com: Honest Feedback, Anonymously

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BetterMe.com

Give or get honest feedback anonymously with BetterMe.com.

One common problem in businesses is not knowing what coworkers or employees think about a subject. Sometimes the subject is fairly mundane, so you can just ask. When the subject is more sensitive though, either you or the people you intend to ask might be hesitant about discussing the subject openly. In the past, you might have asked people to write anonymous comments and put them in a comment box, but that still left many ways that you might find out who said what. Luckily, we now have a new online service that we can use instead: BetterMe.com.

BetterMe.com addresses these uncomfortable situations from both sides of the issue. It allows people to provide unsolicited, anonymous feedback and it allows people to solicit feedback from groups of people, who can then provide feedback anonymously. (more…)

More Education, Less Ad Clicking

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CTR vs College Education

More education means being less click happy.

A few days ago, Chitika Research put out some interesting data comparing the relation between online advertising CTR (click through rates) in comparison to college education. According to their findings, the higher the percentage of college graduates, the lower the CTR for the population. Their conclusion from that finding was that advertisers who target more educated demographics should do a better job of making their ads “worthwhile.” They also recommended that “…this is an opportunity to push the industry towards the idea of content first, sales pitch second, even among advertisements.” (more…)

Social Networks for Authenticating Corporate Sites? Forget About It!

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OAUTH Discovery Logo

It's a great tool. But is it the right tool for the job?

Increasingly, web sites are allowing people to login using one of their existing social networking accounts. And for good reason. It makes life easier for users. Instead of having to signup for a new account and remember what login and password they used for a site, users can login using their account at Twitter, Facebook or another service. That can overcome the reluctance that a potential user might have to create an account at a site. The user will just use their login to whatever service is allowed by the site and boom!  The site has another user that they might not otherwise have had.

Sounds great. Maybe we should use these social networking accounts to login everywhere. Why not use our Twitter or Facebook login to access our work accounts, too? At least that’s what a guest author on ReadWriteWeb suggested.

While I think enabling those types of logins on a customer facing site is great because of how it makes things easier on users, it’s not a good idea when dealing with corporate accounts and employees. (more…)

Want Ultra High Speed Broadband? Google Wants to Supply It.

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Google Logo

Our motto for ISPs: Don't be slow.

I have to say that I’m pretty excited by Google’s announcement that they are going to build and test a few fiber networks around the United States that would provide internet access at up to 1 gigabit/sec. That’s in comparison to the U.S.’s pathetic 3.9 megabit/sec average. That’s over 250 times faster! That’s even 20 times faster than Verizon’s FiOS, which as far as I know is the fastest service in the nation that is currently available to consumers. (more…)

Location Based App Roundup: Checking Out Checking-In!

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Globe

Check out my new location based device!

Like I said yesterday, it’s hard to decide what location based apps to target for a business. So, here is a quick roundup of some options available today. How did I choose which apps to include? Simple. I went through the Apple App store and downloaded all the location based apps I could find.

I didn’t review any paid apps or apps that required text messages because I’m cheap and don’t have text messaging in my blood (or on my account for that matter). Plus, I don’t want myself or my friends to be spammed with text messages. (Loopt has done it in the past.)

So, what makes a good location based app that your business should target? Some keys are: (more…)

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