Posts tagged Apple
The Apple iPad Unveiled! The iPad?
Jan 27th
Apple called it the iPad? Seriously? Image courtesy of Apple
Today, Steve Jobs announced Apple’s new product, a tablet called the Apple iPad. It has a 9.7 inch screen, runs iPhone OS 3.2, has 802.11 a/b/g/n Wi-Fi, Bluetooth 2.1 + EDR, has no camera, no USB ports and no multitasking. It has optional 3G coverage from AT&T, but is unlocked, so it can be used on any compatible carrier. You might be thinking that you could take advantage of that to use it on another carrier, such as T-Mobile. Well, the Micro SIM used in the iPad will prevent that for now, since no other U.S. carriers are using them currently. With Wi-Fi only, the 16GB, 32GB and 64GB versions are $499, $599 and $699, respectively. Adding 3G bumps the price of each up by $130. That puts the top end iPad at $829. Want more details? You can find them on Apple’s website here.
Now for my thoughts. Where to start? Read the rest of this entry »
Will Apple Out Evil Google In Advertising?
Jan 14th
How much evil will we all stand?
People have had issues with advertisements on the internet for years. With the advent of the internet on mobile phones, those problems are now carried with us wherever we go in the form of phone based apps. The name I see most in mobile advertisements is Admob, which was recently acquired by Google.
Not wanting Google to dominate the ad space on the iPhone, Apple decided to compete directly with Google in this space by purchasing Quattro Wireless, another mobile ad network. To up the ante a bit, according to The Unofficial Apple Weblog, Apple filed two patents. One is a patent on ads that will move themselves around so that they become progressively harder to ignore and the other is a patent for proximity based ads.
Imagine walking past a Starbucks while you’re using an iPhone app. An ad pops up for the specific Starbucks coffee location you are walking past. Then the ad moves about, annoying you until you click on it, forcing you to view the ad before it will allow you to go back to using your app in peace. That sounds like the potential destruction of the user experience on the iPhone to me. What could be worse than that? Read the rest of this entry »
